Pappyland: A Story of Family, Fine Bourbon, and the Things That Last

$27.00

Pappyland: A Story of Family, Fine Bourbon, and the Things That Last

$27.00
As a journalist said of Pappy Van Winkle, “You could call it bourbon, or you could call it a $5,000 bottle of liquified, barrel-aged unobtanium.” Julian Van Winkle, the third-generation head of his family’s business, is now thought of as something like the Buddha of Bourbon – Booze Yoda, as Wright Thompson calls him. He is swarmed wherever he goes, and people stand in long lines to get him to sign their bottles of Pappy Van Winkle Family Reserve, the whiskey he created to honor his grandfather, the founder of the family concern. A bottle of the 23-year-old Pappy starts at $3000 on the internet. As Julian is the first to say, things have gone completely nuts.

Forty years ago, Julian would have laughed in astonishment if you’d told him what lay ahead. He’d just stepped in to try to save the business after his father had died, partly of heartbreak, having been forced to sell the old distillery in a brutal downturn in the market for whiskey. Julian’s grandfather had presided over a magical kingdom of craft and connoisseurship, a genteel outfit whose family ethos generated good will throughout Kentucky and far beyond. There’s always a certain amount of romance to the marketing of spirits, but Pappy’s mission statement captured something real: “We make fine bourbon – at a profit if we can, at a loss if we must, but always fine bourbon.” But now the business had hit the wilderness years, and Julian could only hang on for dear life, stubbornly committed to preserving his namesake’s legacy or going down with the ship.

Then something like a miracle happened: it turned out that hundreds of very special barrels of whiskey from the Van Winkle family distillery had been saved by the multinational conglomerate that bought it. With no idea what they had, they offered to sell it to Julian, who scrambled to beg and borrow the funds. Now he could bottle a whiskey whose taste captured his family’s legacy. The result would immediately be hailed as the greatest whiskey in the world – and would soon be the hardest to find.

But now, those old barrels were used up, and Julian Van Winkle faced the challenge of his lifetime: how to preserve the taste of Pappy, the taste of his family’s heritage, in a new age? The amazing Wright Thompson was invited to be his wingman as he set about to try. The result is an extraordinary testimony to the challenge of living up to your legacy and the rewards that come from knowing and honoring your people and your craft. Wright learned those lessons from Julian as they applied to the honest work of making a great bourbon whiskey in Kentucky, but he couldn’t help applying them to his own craft, writing, and his upbringing in Mississippi, as he and his wife contemplated the birth of their first child. May we all be lucky enough to find some of ourselves, as Wright Thompson did, in Julian Van Winkle, and in Pappyland.

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Gift Note

We'll include a handwritten note inside of each gift free of charge. Please include a gift message at checkout. 

Packaging

Gift Batches are hand packed in a kraft box filled with gift crinkle paper sealed with custom Batch tissue paper and sealed with a custom sticker. We ship each gift in an outer carton for added protection and spotless presentation. 

Substitutions

We always aim to send the products and flavors in the description and photo, but, occasionally, we’ll need to ship something slightly different than what you see listed here, but we promise it will be equally as delicious! If we are out of an item, our team will contact you to offer a replacement option.

Bulk Orders & High Volume Sales

Want to give more than 10 of these to clients, employees, friends, or prospects? No problem!

Any item or gift set on our website is available in high volume with a full range of customization available.

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We look forward to working with you to make a lot of people very happy!

Shipping Policies

Social distancing and safety measures have our shipments moving a bit slower than usual. We appreciate your patience during this time. Our team is working as fast as we safely can (which is still really fast).

Batch offers free standard shipping on all curated gift batches. Additional charges apply when single items are added to the cart. Need it faster? Upgraded shipping is available at checkout.

Carrier Shipping Rates

  • Free Gift Batch Shipping
  • FedEx Ground® Home Delivery
  • FedEx Standard Overnight®

Local Nashville Pickup & Delivery Options

  • Free Local Pickup (from Berry Hill warehouse location)
  • $4.99 Local, Contactless Delivery for addresses within 15 miles of Berry Hill warehouse location (free on orders of more than $99.)

International Shipping

  • Batch ships to all U.S. islands as well as anywhere in the world
  • International shipping rates are provided by FedEx and start at $25/shipment.

After you place your order, our team of passionate packers will process and pack within 2 days. You’ll receive an email shipping confirmation when it’s ready to head out to its final destination.

Shipping Times are Estimated Below

  • Free standard shipping (sent via FedEx Ground or SmartPost) / on average takes 2-7 days for arrival after processing
  • Upgraded shipping (sent via FedEx Ground, Home Delivery, or Express) / guaranteed transit time appears at checkout
  • Want it sooner? Contact us at (615) 913-9312 to discuss pick up options in Nashville, TN.

This map shows the outbound shipping transit times for packages leaving our Nashville warehouse.

Fedex outbound shipping map from Nashville

If you are not home to receive your package, the carrier will make several delivery attempts and will then hold the package for pick-up. To be safe, always include a phone number at checkout so we can reach you if our carrier cannot deliver your package.