August 2020 Small Business Book Club featuring Upstream by Dan Heath

$30.00

August 2020 Small Business Book Club featuring Upstream by Dan Heath

$30.00
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August 2020 Small Business Book Club Selection

Each Monday in August, Batch invites you to join co-founder Sam Davidson as he leads a discussion based on that week's reading selection from Upstream by Dan Heath.

Once you sign up for the book club you'll be mailed a hard copy of the book (if you choose) and emailed a reading assignment and discussion guide so you can prepare for each week's group calls.

The club "meets" digitally each Monday at noon via Zoom (link to be provided upon registration) and calls will be recorded each week in case you can't make it or would like to review. And be on the lookout for a special guest interview each week!

  • Full club membership and a hard copy of the book is available for just $45.
  • A hard copy of the book is just $30.
  • And if you already have a copy (or a digital version) and you want to join in on the book club fun, you'll receive the guide and access to the meetings for just $15.

Deadlines:
To receive a hard copy in time to read the first week's assignment: July 24
To receive membership to the bookclub only: July 31

About Upstream:
"So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention?

Upstream probes the psychological forces that push us downstream--including "problem blindness," which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out--as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation's culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge--and forward-deploying its ambulances to stand by in those areas.

Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we've forgotten that we can fix them?"

Commitment to diversity of demography and thought:
Because Upstream is written by a white male, each week's guest interviews will feature women or people of color. This allows us to have a richer, fuller discussion with more backgrounds and perspectives represented.

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August 2020 Small Business Book Club Selection

Each Monday in August, Batch invites you to join co-founder Sam Davidson as he leads a discussion based on that week's reading selection from Upstream by Dan Heath.

Once you sign up for the book club you'll be mailed a hard copy of the book (if you choose) and emailed a reading assignment and discussion guide so you can prepare for each week's group calls.

The club "meets" digitally each Monday at noon via Zoom (link to be provided upon registration) and calls will be recorded each week in case you can't make it or would like to review. And be on the lookout for a special guest interview each week!

  • Full club membership and a hard copy of the book is available for just $45.
  • A hard copy of the book is just $30.
  • And if you already have a copy (or a digital version) and you want to join in on the book club fun, you'll receive the guide and access to the meetings for just $15.

Deadlines:
To receive a hard copy in time to read the first week's assignment: July 24
To receive membership to the bookclub only: July 31

About Upstream:
"So often in life, we get stuck in a cycle of response. We put out fires. We deal with emergencies. We stay downstream, handling one problem after another, but we never make our way upstream to fix the systems that caused the problems. Cops chase robbers, doctors treat patients with chronic illnesses, and call-center reps address customer complaints. But many crimes, chronic illnesses, and customer complaints are preventable. So why do our efforts skew so heavily toward reaction rather than prevention?

Upstream probes the psychological forces that push us downstream--including "problem blindness," which can leave us oblivious to serious problems in our midst. And Heath introduces us to the thinkers who have overcome these obstacles and scored massive victories by switching to an upstream mindset. One online travel website prevented twenty million customer service calls every year by making some simple tweaks to its booking system. A major urban school district cut its dropout rate in half after it figured out that it could predict which students would drop out--as early as the ninth grade. A European nation almost eliminated teenage alcohol and drug abuse by deliberately changing the nation's culture. And one EMS system accelerated the emergency-response time of its ambulances by using data to predict where 911 calls would emerge--and forward-deploying its ambulances to stand by in those areas.

Upstream delivers practical solutions for preventing problems rather than reacting to them. How many problems in our lives and in society are we tolerating simply because we've forgotten that we can fix them?"

Commitment to diversity of demography and thought:
Because Upstream is written by a white male, each week's guest interviews will feature women or people of color. This allows us to have a richer, fuller discussion with more backgrounds and perspectives represented.